Elevated Mexican Cuisine Arrives to the capital of Louisiana

Baton Rouge, LA (March 25, 2025) – Tacos del Cartel, the elevated Mexican concept that has redefined modern Mexican cuisine in New Orleans, is bringing its bold flavors, handcrafted cocktails, and lively atmosphere to Baton Rouge. The restaurant will open in early spring 2025 in Perkins Rowe, one of the city’s most dynamic retail and entertainment hubs.

The expansion is guided by Culinary Director Atzin Santos, known for his work at Limosneros, a Michelin Guide-recognized restaurant in Mexico City. Santos’ approach to authentic Mexican flavors, heirloom corn, and modern techniques has positioned Tacos del Cartel as a standout concept in every market it enters.

“Perkins Rowe is the perfect location for our expansion into Baton Rouge,” said Danny Cruz, Co-Founder of Veho Hospitality Group. “With the city’s growing food scene and strong appreciation for bold flavors, we know Tacos del Cartel will bring something exciting and new to the community.”

What to Expect at Tacos del Cartel – Baton Rouge

  • Elevated tacos, nixtamalized house-made tortillas, and premium Mexican ingredients
  • A mezcal- and tequila-driven cocktail menu that pairs perfectly with the cuisine curated by Reinaldo Verdu
  • A vibrant atmosphere designed for social dining and celebration

The Baton Rouge location will open in early spring 2025 at 10155 Perkins Rowe, on The Green, Baton Rouge, LA 70810. More details on the grand opening will be announced soon.

About Tacos del Cartel

Tacos del Cartel is a modern Mexican restaurant concept known for its high-quality ingredients, innovative flavors, and vibrant atmosphere. Under the leadership of Culinary Director Atzin Santos, the brand continues to push boundaries while staying true to Mexico’s deep culinary traditions. With locations in New Orleans, Metairie (reopening in late spring), Baton Rouge at Perkins Rowe (opening in early spring), and West Palm Beach (coming soon), Tacos del Cartel is redefining the future of Mexican dining. To learn more visit www.tacosdelcartel.com.

About Veho Hospitality Group

Founded by Danny and Vilexys Cruz, Veho Hospitality Group is a hospitality brand dedicated to elevating the dining experience through bold culinary concepts, authentic flavors, and innovative hospitality. With a growing footprint in multiple markets, Veho Hospitality continues to redefine modern dining across the Gulf South and beyond. To learn more visit www.vehohospitality.com.

For Media Inquiries:

Tacos del Cartel

pr@vehohospitality.com

@tacosdelcartel

BATON ROUGE, LA (December 4, 2024) –  Perkins Rowe announced today that the leader in salon and spa studio spaces, IMAGE Studios®, is set to open its newest location at Perkins Rowe in early 2025.  The business will occupy 5,275 sqft of 1st generation space at 10000 Perkins Rowe.

IMAGE Studios® Baton Rouge is at the forefront of the creative coworking movement, providing turnkey salon studios for a variety of beauty professionals. The studio space is transformed into 25-35 individual salon “studios” that are leased to hairstylists, estheticians, microblade specialists, massage therapists, tattoo artists, and other health and beauty service providers. This unique setup allows these professionals to operate their own businesses within a supportive and collaborative environment.

Kenneth and Sarah Smith, proud owners of IMAGE Studios® Baton Rouge, are thrilled to bring this concept to the vibrant urban core of Perkins Rowe. With their first location in the greater Baton Rouge area, they are passionate about providing beauty professionals with the freedom to create a space that truly reflects their artistry. As small business owners themselves, they understand the dreams and aspirations of fellow entrepreneurs and are committed to creating an environment where success is within reach.

IMAGE Studios® sets itself apart by offering modern, upscale salon spaces at affordable rates, enabling salon professionals to become successful entrepreneurs. By combining a luxurious atmosphere, a network of like-minded professionals, and mentorship from invested mentors, IMAGE Studios® offers a unique opportunity for guaranteed success. Their simple concept revolves around providing an incredible space and atmosphere while talented IMAGE Pros bring the passion, talent, and clientele. This winning formula has propelled their small business owners to thrive across the country.

Get ready, Baton Rouge! IMAGE Studios® is bringing an intoxicating formula for success to the local beauty scene, empowering professionals and celebrating their artistry in an inspiring, supportive, & stunning environment.

For more information on IMAGE Studios®, please visit their website.

Perkins Rowe is located on the corner of Perkins Road and Bluebonnet Boulevard in Baton Rouge, La.  For more information, please connect with us on Facebook or visit our website.

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About Perkins Rowe
Baton Rouge’s premier mixed-use destination, Perkins Rowe blends shopping, dining, entertainment, office, residential and grocery in a pedestrian-friendly environment that appeals to both regional tourists and local residents. Perkins Rowe features 375,000 square feet of retail space, including anchors Barnes & Noble, Cinemark, CVS, and The Fresh Market; 135,000 square feet of office space; and more than 306 multi-family units. For more information, visit www.perkinsrowe.com or connect with us on Facebook and Instagram.